Imagine your brand as a living, breathing person. Your voice defines who you are and shapes how you communicate.
It’s what brings your brand to life and connects with your customers. It’s the verbal identity that differentiates you from everyone else.
And unlike high school, being different is a now good thing for getting noticed.
But neglecting your copy means neglecting your brand’s voice, your message and your chance to connect with more customers.
But all your best ideas are stuck in a standoff with writer's block, overthinking, and second-guessing every word.
Because let's face it, writing about yourself is hard. If only there was someone who could help.
Sy was the BEST INVESTMENT I have made for my business thus far. Her writing is exactly what I wanted (better than I had imagined) and her customer service is top tier!
— Sophie, Love Sophie
“I've bought products from Shop Valencia for years and I've always been blown away by the high quality and attention to detail.”
— TYLER GERHART
“
01
Single-page Website: $1100 AUD
→ Brand strategy session
→ Industry and competitor insights
→ Voice of customer research
→ Messaging hierarchy
→ Conversion optimisation
→ Brand voice application
→ Two rounds of revisions
→ Loom video walkthrough
→ Collaboration with your designer
Perfect for launches, lean brands or landing pages. All the essentials in one compelling, conversion-focused page of your choice.
3-6 Page Website: 2499 AUD
A digital home your brand can finally move into.
Single-page sites for launches, lean brands, or focused offers. Multi-page websites covering 3–6 pages of your choice, designed to build out your brand’s digital world.
Inclusions
A digital home your brand can finally move into. Homepage, about, services, product, and contact, or flexible to fit your needs.
02
Your brand's tone, personality and communication fundamentals
→ Brand values, story + positioning
→ Customer profile
→ Competitor analysis
→ Voice characteristics
→ Language guidelines
→ Do’s + don’ts
→ Signature word + phrasebank
→ Real-life copy samples library
→ Implementation guide
A go-to guide for your brand’s one-of-a-kind voice, covering all the bits and bobs that shape how it sounds in the wild.
We’ll pin down the strategy behind your voice, the personality it needs to connect, and the rules to keep it consistent across all brand touchpoints.
Inclusions
Investment: $2599
03
Got something else in mind?
→ Launch and campaign copy
→ Website and landing pages
→ Product and eCommerce copy
→ Email marketing
→ Social copy
→ Ads
→ Press, print, and digital content
→ Packaging and brand collateral
→ One-off copy projects
This flexible option covers any copy your brand needs—sales pages, emails, ads or one-off projects. Send me the brief, I’ll send you the numbers.
Inclusions + Investment
Custom quote provided
After reaching out, we'll have a quick chat. If the sparks fly (creatively, of course), I’ll walk you through my process, share how we’ll bring your big vision to life, and tackle any questions you’ve got.
This is where I get up close and personal with your brand and tick off everything in the strategy category. You'll also have prep-work to complete for this stage. And no you can't copy off your friend.
You'll get your strategy + copy doc plus a Loom walkthrough video explaining everything. You get two rounds of tweaks because if you’re not happy, I’m not done.
Once we've nailed the final version, your copy will be good to go. Polished, powerful, and ready to be copy-pasted straight into your site, socials, or inbox. Easy peasy.
01
Great copy is the magic that makes your brand feel human, relatable, and totally irresistible. It’s the unique verbal identity that ensures your message lands exactly where it needs to—every time. Not a nice-to-have, but a brand-building essential.
02
When we team up, you’ll ride shotgun as we dig into what makes your brand tick—audience insights, competitor landscape, and brand goals. I’ll need a quick download from you on your brand, audience, and any existing copy. Heads up: there’s a little homework, but the aha moments make it worth it.
03
Yup—50% down gets the wheels turning. No deposit, no copy, no bueno. And you’ll settle the bill once your shiny new words are locked, loaded, and ready to work their magic.
04
Maybe it will, maybe it won’t—but that’s the point. My job isn’t to write like me; it’s to write like you. Every word will flex to fit your brand’s voice, tone, and style, making sure your message connects with your audience exactly the way it should.
05
Standard websites (3–5 pages) take about two weeks to whip into shape, while custom project timelines depend on required services (we’ll chat). And for the crème de la crème—tone of voice—that masterpiece takes 3 weeks to perfect.