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like your mate after two margaritas
like the one that got away
like the last slice of cake
like the last slice of cake
like the one that got away
Copywriting for brands
that want to be bold, memorable and irresistible.
side note:
Generic copy is for cereal boxes and legal disclaimers
Your brand’s messaging—and the personality behind it—is the wink, the nudge, the irresistible voice that takes your customers from ‘eh, maybe’ to ‘shut up and take my money.’
But if your copy’s got all the charm of a corporate pitch deck in disguise, well, my friend, we’ve got some stress-eating work to do.
Not a brand like yours
And sure, you write it yourself.
But all your best ideas are stuck in a standoff with writer's block.
could
SERVICES
SEE ALL SERVICES
01
Copy in a Week
Booked up, stressed out, and need copy *looks at calendar* yesterday? Good news: there’s a solution for that. This service takes your small(er) copy projects from draft to done in 7 days.
write my copy, quick.
02
Website Copy
Flat, forgettable website copy? This service turns your site into a sell-out (the good kind) in 3 weeks. Built on strategy, psychology and sales-focused storytelling. Personality included.
my website needs help
03
Tone of Voice
TOV development that gives your brand the kind of personality people want to take home to meet the parents. And brag about at brunch. And stalk a little bit online.
GIVE MY BRAND A VOICE
04
Content Writing
Content writing for when your brain’s full, your to-do list is fuller, and you just need someone to write the thing — bingeable blogs. Clicky emails. Socials that get social.
write my content pls
SERVICES
SEE ALL SERVICES
01
Copy in a Week
Booked up, stressed out, and need copy *looks at calendar* yesterday? Good news: there’s a solution for that. This service takes your small(er) copy projects from draft to done in 7 days.
Write my copy, quick.
Flat, forgettable website copy? This service turns your site into a sell-out (the good kind) in 3 weeks. Built on strategy, psychology and sales-focused storytelling.
My website needs help
03
TOV development that gives your brand the kind of personality people want to take home to meet the parents. And brag about at brunch. And stalk a little bit online.
Give my brand a voice
04
Content writing for when your brain’s full, your to-do list is fuller, and you just need someone to write the thing. Bingeable blogs, clickable emails, and shareable socials.
Write my content pls
services this way →
Website Copy
02
Tone of Voice
Content Writing
Sy was, hands-down, the best investment we made in our business. In addition to being an incredible writer, researcher and content creator, she took complete control of the content strategy.
Brad Morris,
Co-Founder, Hinterland co.
The tone of voice and personality packed copy used was EXACTLY what I was looking for.
Sy absolutely nailed every single piece, I keep reading it over and over again.
Kristen Cowell,
Kenjo studio
And I'm the brain, fingers,
and crumb-dropper behind
the keyboard.
And the person you call when your words are having an identity crisis.
With a head full of ideas, a mouth full of cheese, and a browser full of thesaurus tabs, I write words for brands bursting with potential (hi, you!)
With an English degree dragged out of retirement, years in corporate marketing, and hands-on freelance writing experience, think of me as your personal brand hype-person—with a keyboard instead of pom-poms.
meet sy here →
HEY THERE,
